This Adorable Blue Cat Moves Across The Milk Packaging By Russian Agency Depot

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Russian design agency depot has developed the new branding identity for milgrad’s bryansk dairy plant. knowing that the dairy market occupies more than 22% of the FMCG food product structure, the design aims to stand out on the dairy shelf, increase sales, expand the geography of representation and distribution channels while showcasing a humorous, kind and sweet response. the result? a blue cat that travels through the package, creating different narratives as users rotate the package.

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